We are very proud of our new HQ but it needed a sign that would reflect our company and its purpose. That was a challenge set to BPX Marketing and they have come up trumps.
From the initial brainstorm concept of a “robotic type” sign, the marketing team drew up some visuals adapted from a Mitsubishi robot arm photo.
Thanks then to Mitsubishi for being inspired by the idea and offering two robot arms to use. Our partners at CDL did their work to drive the arms into the correct orientation. Thanks to SMC for providing the arm end fixings, to Sign Direct Leicester for making and mounting the bespoke sign and to Fusion Electrics for connecting it up.
Situated alongside the Schneider Electric Car Chargers with Phoenix Contact car charging cables, our suppliers have done us proud and the front of our HQ represents the partnerships and technologies that make BPX in 2020.